Internet Marketing Services
Online marketing should be one of the top priorities for almost all organisations who are looking to increase market awareness to a large targeted audience. Think of the search engines as a huge database of prospects looking for exactly what you offer. Internet marketing is not a fad or novelty, but a serious application that can play a significant part in promoting your business.
Search Engine Optimising
Most people using the internet to search for a product or service will use search engines such as Google, Ask, Yahoo and MSN. Typically hundreds of results will be returned for a phrase or keyword. As research has shown that most people only visit results listed in the first 3 pages, your website should be listed accordingly whenever someone types in a word relating to your business.
Anjobar will create and implement strategies to push your website to within the top 3 pages of the search engines - a site ranked in the top 20 for a particular search phrase will undoubtedly attract new business.
Website Stickiness
Getting visitors to your website is not the ultimate challenge. Once a visitor arrives, you need to keep them interested and keep them on your site to place an order, or contact you.
We'll give careful consideration towards your website navigation and ‘Call To’ actions that gently persuade visitors to hit your ‘Money Page’ (your money page is where you want all your visitors to end up). If they don’t, or you don’t have a ‘Money Page’ then you should at least tempt visitors with a good reason to register their details so you can continue to keep in touch.
Keyword Analysis
A major factor in any website optimisation campaign is the industry specific words used to describe yourself throughout your website. A search engine such as Google will pick up on concentrated keywords and use them to determine your position in the results.
Your keywords may not always be your obvious choice of words or phrases - Your site should contain keywords that are relevant to your business, but seldom used by your competitors. Keywords should be distributed throughout your website pages, in headings, titles and general content.
Pay Per Click
Anjobar will create and manage any pay-per-click advertising, introducing targeted prospects to your website for the lowest investment.
Directory Listings
A tedious yet important role of any website optimisation campaign is to register your website link with as many internet directories and services as possible. A search engine will promote a company higher in their results if they have numerous links from third party websites.
Anjobar's team of data entry personnel will register your company with hundreds of heavy-weight directories to assist your company ranking.
Social Networking
Social networking sites are increasing popular with millions of users networking information to each other.
We'll guide you on how to create your own profile page on popular sites such as Twitter, Facebook, Digg etc. A popular profile page will attract followers and ultimately generate a pool of potential customers at your disposal.
RSS Feeds
Anjobar will provide you with the facilities to create your own RSS feed - regular content written by you such as news or company updates which potential clients can subscribe to and access on a regular basis.
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